Port Washington, New York, February 16, 2007 - Has the recent spate of sub-freezing temperatures, snow and blustery winds left you with a case of “cold feet?” If so, head on over to Dashing Diva at 41 East 8th Street in Greenwich Village – one of the city’s hottest nail salons – and warm your tootsies. The company’s “Warm Tea” pedicure (one of several delightful pedicures on the menu) is the perfect antidote to winter weather. And if you’re lucky, you could walk out with a pair of Bootiepies™ to boot!

All Dashing Diva customers who purchase any of the salon’s pedicures between February 16th and March 2nd will be entered in a drawing to receive a pair of Bootiepies, the new pedicure boot recently featured on The Today Show and in the 2007 Grammy Gift Baskets.

Bootiepies™ are a Dashing Diva’s best friend. Worn like a regular boot to the nail salon, these cozy, lined, suede boots feature an ingenious front flap that, when pressed down, allows toes to stick out and get polished. It’s a winter version of flip-flops, so no smudged nail polish with these babies.

“Despite the cold temperature, many of our pedicure clients elect to leave the salon in flip-flops,” explains Dashing Diva C.O.O., Deborah Storz. “With Bootiepies, now they can keep their feet and legs warm, and their toes un-smudged.”

Dashing Diva is giving away multiple pairs of the Bootiepies™. The winners of the Dashing Diva/Bootiepie promotion will be selected at random at 7pm on Friday, March 2nd during Dashing Diva’s weekly “Girl’s Night Out” event. If the Bootiepies™ fit, the client walks out in them.

Bootiepies™ are currently only available for purchase at www.bootiepies.com

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About Dashing Diva
Dashing Diva is fast becoming the world’s leading “nail spa,” with locations in New York, California, North Carolina, Japan, Singapore, Philippines, Kuwait and Australia. Dashing Diva provides highly innovative nail care products and services in an ultra-hygienic and unique, branded environment that is re-inventing the nail salon “experience” for thousands of customers around the world.

Dashing Diva Franchise Corp. is an affiliate company of KMC-Exim, the world’s largest manufacturer of artificial nails. Dashing Diva’s corporate offices are located at 1 Harbor Park Drive, Port Washington, NY 11050. For more information, visit www.dashingdiva.com or call 516-621-6565.

Media Contact:
Samantha Dark
(212) 529-4038
sam.dark@redconsultancy.com

Company Contact:
Robert Cleary
(516) 621-6565 ext. 307
robert@dashingdiva.com